First things first: Integrate Surfer with WordPress following this guide.
Read on to learn how to seamlessly export content between both platforms.
To export the content from Surfer’s Content Editor to WordPress:
1. While editing a Content Editor, navigate to the “Publish and Export" tab, then select the “WordPress” button.
2. Choose if you want to create a new WordPress draft or update an existing WordPress post or page. If you have more than one domain connected, you need to select the one you want to export content to.
3. Go through the post settings, like title, category, status, and type. The options are fetched directly from your WordPress settings. Under "Type," you can select whether to go with a post or a page.
By default, creating a new post or page in WordPress will result in a draft, so you don’t need to worry that you’ll publish a post unexpectedly.
When you update an existing post or page, it doesn't matter if it's a draft or published in WordPress, the status stays the same. When the post or page is published, we update it, and the changes will be visible as published immediately.
Confirm the export or update, then navigate to WordPress for the finishing touches.
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To export the WordPress post or page to a new content editor:
1. Open the WordPress post or page you want to export to Surfer.
2. Open the Surfer tab and click "Optimize with Surfer."
3. Choose whether you want to create a new content editor (for 1 credit) and connect it with a WP post or page, or connect an already-existing content editor.
4. After the export is done, start editing in Surfer (or stay in WordPress).
Your content in the WordPress post or page has recently changed, and you would like to update the Content Editor you created. It's simple! Navigate to your WordPress post or page, select the option Export, and the newest version of the post or page will be updated in the Content Editor you previously created (it won’t count towards your Content Editor limit).
Navigate to the WordPress post or page, open the Surfer tab, scroll down, and at the end of the terms list, select the ellipsis button (…), then Disconnect. Confirm the action, and Voila!
See: Track your performance with the WordPress plugin Google Search Integration
