What is Content Score?
Content Score is a value from 1 to 100 that describes the relevance and quality of your content. It gives you an overall sense of your optimization level and how much work is left.
You can improve your Content Score by optimizing content structure and terms in your writing.
Content Score in Content Audit vs. Content Score in Content Editor
The way Content Audit calculates Content Scores (CS) might differ slightly when you open a Content Editor from the Content Audit section. This is because:
Importing content involves extracting the main content from the original webpage, which might differ from what's used for scoring in Content Audit.
When you open the content for editing, the system performs additional processing to make it compatible with the editing tools.
As a result, the initial CS displayed in the editor might be slightly different from the score you see in Content Audit.
Overall, the difference is minor and relates to how the system prepares the content for editing.
However, since Content Audit is still relatively new, this process may evolve and improve in future iterations.
Note: Bear in mind that the 🔥 Best Opportunities tab is just a set of criteria. And everyone has a different one. Your strategy still remains solely up to you.
How is Content Audit different from Audit?
Content Audit directly fetches your page's performance over the last 30 full days, including position, traffic, impression, and click-through rate (CTR), and it does this daily.
Since it refreshes daily and fetches the data regularly, the report is dynamic, and the numbers update daily.
With Audit, you will receive a set of recommendations for just one page at a time based on what we find in the SERPs for the given keyword and location.
If you have an old Audit query, you may click on the Refresh button. However, it only refreshes your content, not your SERP analysis. You must run a new one to get the freshest analysis and recommendations.
Hence, the content scores in Content Audit and Audit are not comparable.
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