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What's New at Surfer
What's new at Surfer? May 2024
What's new at Surfer? May 2024

Quick summary of features released in May and upcoming products

Updated over a week ago

Phew, this will be a longer one, so get your coffee ready.

Our goal for 2024 is to make Surfer even more useful and valuable to writers, marketers, and SEO experts around the world and I think we're on the right track (if I do say so myself) ๐Ÿค 

May is packed with releases - and let me tell you, June will be even better ๐Ÿ‘€ To make things easier to digest we're bringing back Academy with our co-founder Michaล‚ Suski ๐Ÿ‘‡

๐Ÿ“† May 28th, 6 PM CEST

๐Ÿ“† June 10th, 7 PM CEST


Missed the date or can't join live? No worries, we will share recordings on the Academy page ๐Ÿ’ช

Ok, let's jump to the exciting news I have for you โค๏ธ


What's new? ๐Ÿ‘‡

AI Detector and AI Content Humanizer

Starting strong, we have the AI Detector and AI Content Humanizer (AI Humanizer in short) - a free tool that will help you detect and humanize any AI content.
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The free version has a limit of 500 words, people with a Surfer account but without an active subscription will have a limit of 5,000 words, and Surfer users can enjoy up to 50,000 words per month!

Spread the word and share it with fellow writers and AI enthusiasts - with every humanized article we're improving the digital space for everyone โค๏ธ

PS. We're working on embedding it natively within the Surfer app as soon as possible for all Surfer users - expect more updates in June! Oh, and the app version will work even better (obviously). ๐Ÿ˜‰

Topic Explorer - a better way to plan your SEO strategy

We've been working for a while on making content planning easier and more intuitive for you and the results are finally here ๐Ÿ‘‰ enter: Topic Explorer.

If you were in the early-release group, you've probably already noticed that the Keyword Research tool in the app's navigation changed its name to Topic Explorer.

๐Ÿ‘๏ธ If you don't see it on your account yet, don't worry - Topic Explorer will be released to all Surfers after June 3rd! ๐ŸŽ‰ Can't wait any longer? You can request early access through [email protected] ๐Ÿ˜‰

I'll walk you through the most important changes ๐Ÿ‘‡

1๏ธโƒฃ New UI

The Topic Explorer tab is now essentially a hub for all of your content planning resources: Domain Maps, Topical Maps, Keyword Researches, and soon CSV Clusters.

From here you can browse through your existing projects, as well as create new ones.

2๏ธโƒฃ New features

Don't worry, Topic Explorer is more than just a design refresh, so let's go through the goodies one by one:

Domain Map - your entire content strategy at a glance


You can now connect your Google Search Console and receive an instant overview of your domain's topical authority: which clusters are already covered and ranking, which still need work, and where you have content gaps to take care of next.
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You can view it in a table or graph format.

You can also use the filters to compare what your competitors are already covering or to see an estimated keyword difficulty of each cluster.

You can connect multiple domains and create a Domain Map for each. All maps will auto-update every 30 days to reflect your current work and changes in SERP.
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Topical Map - new topics to fill your content calendar for weeks


If youโ€™re trying to populate a new website, make a shift into a new sector of the market, or simply want to grow your current websiteโ€™s topical authority, you need relevant content that shows your expertise and drives traffic. Enter: Topical Map. No more guessing, just neat, relevant, and easy-to-execute article ideas in minutes.

Here is what changed:

  • we added the graph view for visual learners

  • we improved the relevancy of suggested topics

  • we added a new column to the CSV export - URL. If you are working with a connected GSC you will see which URLs rank for keywords from your clusters directly in your export.

CSV clusters - custom clustering (coming soon)


Soon, you will be able to take the data gathered from any external tool and let Surfer make sense of it in minutes! CSV Clusters will find connections between the keywords and group them for you so that you can translate that information into an actionable part of your content strategy.
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Keyword Research


This feature is not new and doesn't need an introduction - we know a lot of you still love to use Keyword Research over our newer solutions, so we're keeping it as an option within the Topic Explorer (no changes in how it works).
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โ˜๏ธ You can expand each point above to read more about it!

Surfer AI in Italian

And finally, we added a new language to Surfer AI - Italian! ๐Ÿ‡ฎ๐Ÿ‡น
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To recap, you can use Surfer AI to generate ready-to-rank articles in 11 languages: English, German, Dutch, Polish, French, Spanish, Danish, Swedish, Portuguese, Brazilian Portuguese, and now also Italian.

More languages are bound to come but there is no set timeline yet.

Better Outline Builder in Content Editor

The Outline Builder (and Insert Outlines) you know from Content Editor just got a significant rework and now looks very similar to AI outlines (with bullet points!).


Whatโ€™s coming next? ๐Ÿ‘‡

Clarity on the next best step with Content Audit

Soon, you will be able to connect your Google Search Console and get a real-time audit of your domainโ€™s health. From monitoring your content's performance to suggestions on best SEO opportunities and notifications with action plans when your position in SERPs drops, Content Audit will save you lots of time and help focus on what matters most: ranking.

First iteration of Content Audit will be available to all Surfers on June 10th and included in all subscriptions at no additional cost.

There will be also a live demo on June 10th, 7PM CEST time with our co-founder Michaล‚ Suski. RSVP here.

Best opportunities in Domain Map

We are working on expanding the Domain Map with Best opportunities that will highlight the most impactful topics and clusters to help you with workload prioritization.

AI meta titles

Soon we will auto-generate SEO-optimized AI meta titles for all your articles to make the publishing step a bit easier on you.

Internal Links improvements

We'll add a way to edit anchor text and URLs for all links we include in your articles.

Comments and mentions

The final piece of collaboration features - comments, mentions, and notifications about responses - is already available to a subset of Surfers and is planned for a full release in June. This, combined with previously released features such as versioning history and real-time article co-creation, should make your content creation a whole lot easier. ๐Ÿ˜Œ

Elementor integration (WordPress plugin)

Elementor will mature out of Beta in a matter of a few weeks and will be switched to a stable version. So, if you're using the Elementor editor on WordPress, make sure you have our Surfer plugin installed and send over a word on how you like the integration!

Too much of a good thing is a real deal, so I'll stop here ๐Ÿ˜…


Newest Blog posts ๐Ÿ‘‡

How to humanize AI content following Google's E-E-A-T guidelines? How to personalize AI prompts for more accurate outputs and why it's necessary to fact-check AI content? How to spot and rewrite over-used AI phrases to avoid AI detection and boost engagement? How to humanize AI text with personal insights, real-life examples, and more? Read more ->

What the 22 types of keywords are and how to use them? How to check the search intent of a keyword? How to know when you need to use all of these types of keywords to rank better? Read more ->

What Google's "People Also Ask" feature is and how it works? Why "People Also Ask" is useful for both searchers and website owners? How to adjust your content strategy to show up in "People Also Ask" and how to use "People Also Ask" to improve your content? Read more ->

Why healthcare SEO is important for providers of medical services of all types? How to identify your audience and create medical content that will lead to clicks? What is the real importance of a Google Business profile, local citations, and online reviews? How to know if you need to hire an SEO agency or perform the work in-house? Read more ->

What is SEO for lawyers and why is it important? Why local SEO is typically the better option for law firms? How to develop an SEO strategy to show up in search results? What tools to use to kickstart your SEO strategy? Read more ->

Visit our blog to find more interesting articles ๐Ÿ‘Œ


That's it for March! Don't forget to follow us on social media:

๐Ÿ’ก Donโ€™t miss out on extra credits with our Credit Giveaway.


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