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What's new at Surfer? January 2024
What's new at Surfer? January 2024

Quick summary of newly released features and upcoming products

Updated over a week ago

Throughout 2023 Surfer's team doubled in size. With that many great people on board, one thing is for sure - 2024 will be PACKED with exciting product updates ๐Ÿ˜ We have grand ambitions to make SEO even more fun, easy, and effective for all of you so, get ready!

But, a lot of new features equals a lot of updates. And that's distracting. ๐Ÿ˜ฌ

To not spam your inboxes, we're introducing a monthly product roundup instead! ๐ŸŽ‰ Now, all of the recent updates and releases, as well as upcoming changes will be gathered in a single place for a quick read.

We'll remind you about a new issue via a single email at the end of each month and share it in the news section within the Intercom chat bubble for your convenience.
Without further ado, let's dig into January updates!

What's new? ๐Ÿ‘‡

A credit boost for all Surfers

To kick off 2024, we boosted your account limits to help you keep creating more content that ranks! Whether you're a new user or have been with us for years (shoutout to our legacy customers!), this boost was for EVERYONE. ๐Ÿš€

๐Ÿ” Curious about what this means for you? Visit the application to see the impact of this change on your account limits or, if you don't have an active account, see the changes in our pricing.

What's more, we're about to release a new product in Q1, and with your newly increased credit limit, you'll be in the perfect position to make the most of it. ๐Ÿ‘€

Surfer AI is 35% off - only $19 per AI credit!

In case you missed it, we updated the price of the on-demand AI packages - now every AI credit, instead of $29, costs only $19! ๐Ÿค‘ Of course, we also updated AI packages for those who prefer to buy in bulk and save more.

New languages in Surfer AI

Surfer AI learned 6 new languages: German ๐Ÿ‡ฉ๐Ÿ‡ช, Polish ๐Ÿ‡ต๐Ÿ‡ฑ, Dutch ๐Ÿ‡ณ๐Ÿ‡ฑ, French ๐Ÿ‡ซ๐Ÿ‡ท, Spanish ๐Ÿ‡ช๐Ÿ‡ธ, and Danish ๐Ÿ‡ฉ๐Ÿ‡ฐ.

This means you can reach an additional 730 million people in their native languages with Surfer AI-generated articles!

Once you generate articles in your language, we will appreciate your feedback! Please share your findings with [email protected] or schedule a meeting directly with the Product Manager:

New languages in Topical Map

Our Topical Map beta is now available for searches in the United States (English) ๐Ÿ‡บ๐Ÿ‡ธ, United Kingdom ๐Ÿ‡ฌ๐Ÿ‡ง, Poland ๐Ÿ‡ต๐Ÿ‡ฑ, France ๐Ÿ‡ซ๐Ÿ‡ท, Denmark ๐Ÿ‡ฉ๐Ÿ‡ฐ, Netherlands ๐Ÿ‡ณ๐Ÿ‡ฑ, Germany ๐Ÿ‡ฉ๐Ÿ‡ช, Switzerland (German) ๐Ÿ‡จ๐Ÿ‡ญ, Czechia ๐Ÿ‡จ๐Ÿ‡ฟ, Hungary ๐Ÿ‡ญ๐Ÿ‡บ, New Zealand ๐Ÿ‡ณ๐Ÿ‡ฟ, Mexico ๐Ÿ‡ฒ๐Ÿ‡ฝ, Finland ๐Ÿ‡ซ๐Ÿ‡ฎ, Brazil (Portuguese) ๐Ÿ‡ง๐Ÿ‡ท, Singapore (English) ๐Ÿ‡ธ๐Ÿ‡ฌ, Spain ๐Ÿ‡ช๐Ÿ‡ฆ, Italy ๐Ÿ‡ฎ๐Ÿ‡น, India (English) ๐Ÿ‡ฎ๐Ÿ‡ณ, Sweden (Swedish) ๐Ÿ‡ธ๐Ÿ‡ช, Australia ๐Ÿ‡ฆ๐Ÿ‡บ, Canada ๐Ÿ‡จ๐Ÿ‡ฆ, and Austria ๐Ÿ‡ฆ๐Ÿ‡น.

Competitor analysis in Topical Map

To make planning (and ranking) easier for you, we boosted Topical Maps with snooping capabilities๐Ÿ•ต๏ธโ€โ™‚๏ธ Any time you create a new map, you can filter the results per chosen competitor(s) and compare their coverage and authority to yours. You can even go as far as to check the articles and keywords they rank for - all from within the Surfer app!

From there, you can create a new Content Editor with a single click (it will already include all keywords from the cluster) and easily write an article that will outrank your competitors.

๐Ÿ’กWhat is the Topical Map feature?

If you haven't tried it yet, Topical Map is a new feature we're testing within the Keyword Research tool. It helps you find and pick additional ideas to reach topical authority around chosen clusters and gives you insights about your competitors - including their coverage, authority, clusters, articles, and even keywords they used to rank!
Turn it ON to make your content planning easier and don't forget to leave feedback: [email protected]

Content monitoring in Surfer's WordPress plugin

In case you missed it, we've released several updates to the Surfer WordPress plugin. ๐Ÿ’ช

You can:

  • Check data on clicks and impressions, and see if your posts dropped or raised in Google ranks from the WordPress Posts tab.

  • Oversee how well your website is performing with the Performance Reports tab. See aggregated data on clicks, impressions, growth and fall, and easily identify posts that require your attention.

  • Get automated reports on your siteโ€™s performance straight to your inbox to ensure you are always on top of the search results!

Give it a go and let us know if there's anything we can improve: [email protected].

What's coming next? ๐Ÿ‘‡

Collaboration features in Content Editor

Let's start with something you've been asking about for quite a while: collaboration features! ๐ŸŽ‰

Soon, you'll be able to leave and receive comments, tag your teammates, see who is working on the article with you, save changes on the go, and check the versioning history in all Content Editors - just like you would in Google Docs! ๐Ÿค

Writing points in Surfer AI outline

Each Surfer AI outline will soon have a detailed list of bullet points under each heading that will inform you what will be included in the final article. You will be able to edit, as well as add your own, and include custom knowledge for a higher EEAT score, gaining total control over the final article before it's generated. ๐Ÿ˜

Writing guidelines directly in your WordPress

We're working on the newest version of the Surfer's WordPress plugin and one of the major changes will be adding your trusted Surfer guidelines and live Content Score directly to your WP editors. โœ๏ธ

Even more languages

We're continuously working on adding even more languages to both Surfer AI and Topical Maps and will be releasing new additions in small batches over time. ๐ŸŽ

The easiest way to optimize your domain

Imagine opening Surfer, quickly auditing your domain's content, and getting a list of the most effective optimizations you can do to easily improve your rankings. Sounds like a dream?

Well, our special task force is already working on reinventing the way you audit and maintain your content optimization so you stay on top of the SERPs. And that's just the first step! ๐Ÿ˜‰

Better content research and planning experience

Our goal is to make sure you find the best way to achieve topical authority in your niche, and we are working on enhancing our Keyword Research tools so you know exactly which cluster to go for next. ๐Ÿ—บ๏ธ

Additional features and UI updates to both Keyword Research and Topical Maps are already in the making, so make sure to come back for February's edition of this newsletter to find out more!

Newest Blog posts

Do SEOs still have an impact on search? Or is SEO dead? We analyzed over 200M keywords from the US market to check if we (SEO experts) still influence SERPs.

Why is SEO important for landing pages? What are the differences between SEO for landing pages and blog posts? How to optimize a landing page for the best SEO traction?

How does duplicate content can impact your rankings? What are the causes of duplicate content and how to spot it before it hurts you? What you can do to prevent and fix it?

That's it for January! Don't forget to follow us on social media:

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