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Black Friday Frenzy 2023: Into The Surfer-Verse
Black Friday Frenzy 2023: Into The Surfer-Verse

The rift is growing and we need your help closing it!

Updated over a week ago

Hey Surfers! Thanks for participating in Black Friday 2023! This event has already finished, but please stay tuned for the next exciting project we are preparing for you in 2024!

We're embarking on an exciting journey this Black Friday! Our mission: Write 50,000 articles to close the rift and restore harmony to our universe. This isn't just a regular Black Friday challenge; it's an adventure where every Surfer and every effort brings us closer to a common goal: unlocking a secret community reward for all Surfer users who participate in our annual game!

This year, we have amazing discounts and an exciting community game that will knock your socks off!

Want to know how to begin the adventure? Keep reading!

Black Friday & Cyber Monday Promo

Discounts on subscription plans

Your favorite season of the year is finally here! And this time, it includes both our regular offer and recently released AI plans! Starting Friday, Nov 24th to the end of Friday, Dec 1st, we will have discounted prices on all our plans. If you are new to Surfer or have an active subscription but are considering upgrading (including upgrading to any AI plan), this is your chance to save big! Here’s how:

  • All yearly subscriptions get a total of 30% off (one-time discount). Applies to new subscriptions and upgrades to the next tier (including switching from monthly to yearly plans).

  • All our monthly subscriptions get 10% off for up to 6 months. Applies to new subscriptions and upgrades to the next tier.

The best part is that the same discounts apply to our newly released AI plans! To browse the new plans on our pricing pages, simply enable the “Add Surfer AI to your plan” toggle to change the view:

Not sure which plan works best for you or your organization? You can compare all additional features that each plan has on our Pricing Page or read this article.

Discounts on AI credits

But wait, there's more! In honor of Cyber Monday, we're adding an additional discount to the subscription deals: a 30% discount for Surfer AI credits available until Dec 1st! Now, you can experience the incredible benefits at an even more affordable price!

  • Now, Surfer AI credits are only $20.30 instead of the usual $29 per credit!

  • You can save more by getting discounted rates on all Surfer AI packages when you buy in bulk!

Are you a legacy user?

Worry not! Legacy users can still benefit from our Black Friday deals by buying AI credits with 30% off or switching to the current pricing! Additionally, you can participate in the Into the Surfer-verse game. Please reach out to our Support team via chat to make any upgrades. Learn more about Legacy plans in our Legacy plan FAQ.

Into the Surfer-verse game

This Black Friday, we're also supercharging your writing experience with a chance to score extra AI and Content Editor credits for free. How?

  1. Use Content Editor and/or Surfer AI credits available within your plan to create new articles (as you normally would)

  2. Refine until you reach a green Content Score (66% Content Score and above)

  3. Reclaim used credits until December 8th up to your organization's in-game limit; it's that simple!


Want more AI credits? Buy any AI bundle (an on-demand AI package) between Nov 24th and Dec 8th and reclaim up to 50 AI credits extra, on top of your Organization's in-game limit! You can purchase as many packages as you want.

How to enter the game

  1. Have an active subscription

  2. Navigate to the game by clicking on the game logo placed in the bottom-left corner of your Surfer dashboard.

How to Reclaim Content Editor Credits

  • Create new articles with Content Editor during the game period (Nov 24th - Dec 8th EOD).

  • Refine until you reach a green Content Score (66% Content Score and above).

  • Click "Reclaim" in the Mission Banner - you can access it directly in your open article or from the game's dashboard.

After that, a credit will be automatically assigned back to your Organization! 1 Content Editor article created during the game = 1 credit available to reclaim.

You can reclaim a limited amount of credits per Organization: up to a monthly credit limit per your current plan, regardless of your billing cycle.

Example: Both Max AI monthly and annual can reclaim up to 90 Content Editor articles during the game and up to 20 Surfer AI credits (monthly limits per plan), and so on.

Limits for Enterprise plans are based on a monthly credit limit of plan Max and Max AI.

You can track both the limit and your progress within the game's dashboard.

Note: The total credits you can claim back do not include credits added to your account manually by support or through perks earned in previous Black Fridays. For example, if you are on the Pro plan with 30 monthly Content Editor credits + 15 Content Editor credits added from last Black Friday as perks, you can only claim up to 30 Content Editors.

How to Reclaim AI Credits

  • Use AI credits included in your subscription

  • Or buy any on-demand AI bundle (available on top of any Surfer plan) during the game period (Nov 24th - Dec 8th EOD).

  • Follow the steps explained above - it's that simple!

After that, a credit will be automatically assigned back to your Organization! 1 Surfer AI article created during the game = 1 credit available to reclaim.

You can buy as many AI bundles as you want and reclaim up to 50 extra Surfer AI credits from them within the game, on top of your plan's limits.

Are you in need of 100+ AI credits? Fill out our sales form, and someone from our sales team will get back to you ASAP.

But WAIT! That's not all...

Help us reach our goal of 50,000 created articles and unlock a surprise community reward at the end of the game!

Rules of the Game

  1. You can only reclaim AI/Content Editor credits during the game period (Nov 24th - Dec 8th EOD).

  2. You can reclaim credits up to your Organization's limit.

  3. You can increase your Organization's limit by purchasing AI bundles during the game period.

  4. You can purchase multiple AI bundles during the game period but reclaim only up to 50 extra Surfer AI credits on top of your Organization's in-game limit.

  5. AI credits that you had before the Black Friday Promo, will not be eligible to reclaim within the game.

  6. Only Content Editor/AI article queries created during the game period can be reclaimed.

  7. You can play the game regardless of your current plan.

Black Friday Promo FAQs

How long will the Black Friday Discount Promo last?

The promotion on subscription plans and AI credits begins ends on Saturday, 2nd Dec, at 00:00 AM UTC.

What is considered an upgrade?

Moving up to a more expensive plan, whether with AI or not, is considered an upgrade. Similarly, moving down to a cheaper plan, with or without AI, is deemed a downgrade.

Examples:

  1. User is on Advanced ($179), but wants to switch to Essential AI ($139) - this is a downgrade.

  2. User is on Essential AI ($139), but wants to switch to Advanced ($179) - this is an upgrade.

  3. User is on Essential AI ($139), but wants to switch to Essential ($89) - this is a downgrade.

  4. User is on monthly Essential AI, but wants to switch to yearly Advanced ($149 per month, $1788 per year) - this is an upgrade.

What happens if I upgrade/downgrade my plan during the game?

If you upgrade your plan during the game, we will increase your claim back credit limit to match your new plan's monthly limit.

If you downgrade your plan during the game, we will reduce your claim back credit limit to match your new plan's monthly limit.

Will I still keep the discount if I downgrade?

No, downgrading from your current Black Friday package will revoke your Black Friday discount. In addition, if you reclaimed any Black Friday credits and downgrade afterwards, you will lose your reclaimed credits.

Do I need to cancel my current plan to get a discount?

The short answer is: no :)

If you’re on the current pricing, you can simply upgrade your package from the pricing page.

If you’re on a Legacy plan, reach out to our Support Team for assistance.

How long will the plan discount last?

This depends on the package you purchased. The 10% discount for monthly plans will be valid for the first six months. The 30% discount on annual plans will be valid for an entire year (first purchase). It will revert to the usual annual discount per consecutive year afterward.

I already have a discount; will this one add to it?

No, discounts do not stack. If you have an existing discount applied, kindly contact our Support Team if you want to replace it with the Black Friday discount.

Can I get a discount without upgrading?

While discounts only apply to new customers and upgrades, existing customers can still participate in the community game and double their credits at no additional cost!

I have upgraded my plan to a higher monthly plan during Black Friday. After the event, I would like to change it to an annual plan. Can I still get the 30% discount?

If you upgrade from your monthly plan to your annual plan post-Black Friday sale, we will apply the 10% coupon on your annual purchase one-time.

It’s been 3 months since I upgraded to a higher monthly plan during Black Friday. Can I upgrade to an even higher plan and keep the 10% off?

If you upgrade from your monthly plan to a higher monthly plan post-Black Friday sale, we will apply the coupon for the remaining 3-month period.

Is there a discount for AI credits available within the on-demand AI bundles?

Yes! You can now purchase AI credits with 30% discount until Saturday, 2nd Dec, at 00:00 AM UTC. What's more, you can double credits from each package purchased between Nov 24th and Dec 8th for free within the game. There are no limitations on the amount of bundles you can purchase, but you can reclaim only up to 50 AI credits (outside of your AI plans limits).

Game FAQs

How will I know how many credits I have reclaimed?

During the game, all users will be able to access the game dashboard with a dedicated counter live-tracking the number of credits they’ve reclaimed and a timer showing the time left until the end of the game.

Who in the organization will be able to reclaim the credits?

Anyone in the organization can reclaim the credits if the article meets the criteria for the claim-back as per the game's rules:
- For Content Editor credits: reaching green score & clicking "Reclaim" in a Mission Verifier.
- For Surfer AI credits: publishing generated article, copy-pasting published URL into Mission Verifier, and meeting the criteria (published article has to be at least 75% alike with the Surfer AI article).

When can I start reclaiming the credits?

You can start reclaiming the credits on Nov 24th at 00:00 AM UTC as soon as they meet their respective reclaiming rules.

Can I still claim back credits after the game period?

Sadly, no. Reclaiming is only available during the game period. Please refer to the in-app timer to ensure you don’t miss out on credits still available to reclaim within your Organization.

I am on a Legacy plan. Can I still participate in the game?

Yes! If you run content editor queries during the game period, you can claim up to your plan's limit. You can also purchase any AI bundle (an on-demand AI package) during the game period and reclaim up to 50 AI credits.

I didn't buy AI credits during Black Friday but I have some left from before the game period. Can I still claim back those AI credits if I use them during the game period?

No. Unfortunately, on-demand AI credits bought before the Black Friday Promo won't be eligible to claim back. You need to buy AI credits during the game period to be able to reclaim them.

How many credits can I reclaim in my on-demand AI bundle?

You can reclaim up to 50 AI credits, but please keep in mind this only applies to AI packages purchased during the game period.

When will the game start and end?

The game starts on November 24th at 00:00 AM UTC and ends on December 9th 00:00 AM UTC.

Can I claim credits within integrations like Google Documents and Jasper?

No. You can work on your articles outside of the Surfer app but you can only reclaim credits directly from the Surfer app.

Will the credits I claimed back have an expiry date?

Yes. All reclaimed credits will be valid only until the end of January 2024 and will expire on Feb 1st 00:00 AM UTC.

Do you have further questions? Please reach out to our support team at [email protected]

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