Surfer AI Templates give you a structured way to generate content that’s both optimized for SEO and aligned with your goals. Each template is designed with a specific type of content in mind, whether you’re building an e-commerce page, drafting a blog, or writing a comparison article.
Template Types
Blog
It takes the groundings of our traditional Content Editor. We run the analysis by checking on your Organic Competitors to come up with the guidelines, and then our AI does its magic by generating Optimized Content.
Product Round-up
When selecting Product Round-up, Surfer AI will generate an article with products of your choosing and offer a buyer's guide. For this template, you'll have the option to select from 2 to 10 product names and reference pages that Surfer AI will use to get information. If you are not sure which products to choose or simply want to speed up the process and skip the manual selection, you can leave it all to our AI with Autofilled based on the SERP that is set by default. Alternatively, you can also combine both manual selections and Autofillied.
To add more products, click on + Add a product until you get the number of desired products or when you hit the limit of 10 items.
Single product review
Single product reviews are simpler to set up as you don't need to add more products to the list but to introduce the name of your product or pick one from the suggestions in the dropdown.
Below, you will find our newest AI Templates. They now use an advanced pipeline that combines SERP competitor data with Perplexity deep research. This not only makes content more comprehensive but also makes generation up to 7x faster than before.
SERP Based
Text generated with this template dynamically adjusts to match information found in the SERP. It combines insights from multiple pages, making the output more complete than any single competitor in the SERP.
Blog Post
Creates a traditional blog article with clear takeaways, structured body content, and a FAQ section at the bottom. Fully optimized for SEO.
Category Description
Best for e-commerce category pages where multiple products are listed (e.g., /red-dresses). Optimizing category description content should be one of the first steps to improve the visibility of an e-commerce website.
Comparison
Ideal for comparing two products or brands in an SEO-optimized article.
Landing Page Long
Extended, fact-rich copy for landing pages that sell digital or physical goods. Optimized long-form designed for SEO impact.
Landing Page Short
Compact copy for landing pages designed to quickly funnel visitors toward purchasing or opting in. If SEO depth is needed, use Landing Page Long.
LLM Optimized Article
Built to help AI easily understand and retrieve its content. This template has the highest chance of being cited by AI platforms like AIO, Perplexity, and ChatGPT. It’s also optimized for Google — but with AI citation as the primary focus.
Local Business
Great for service-based businesses like plumbers, lawyers, or hairdressers. Structured to build trust, encourage conversions, and stay optimized for SEO.
Product Description Long
Extended product descriptions for e-commerce. Use for products competing in SERPs where more detail and entity coverage is required. Long, fully optimized descriptions provide the strongest visibility.
Product Description Short
Compact product descriptions for e-commerce. Concise yet comprehensive, incorporating as many facts and entities as possible within fewer words. Useful for competitive SERPs where space and clarity are key.
Custom Templates
Custom Templates allow you to design your own content structure, tailored to the unique needs of your business.
They work much like Custom Voice, but instead of defining tone and style, you define the content format you want AI to follow. For example, you can set up a template for a recurring blog series, a product review format, or any custom structure that’s specific to your brand.
The key benefit is consistency — every piece of content generated with your Custom Template will follow the same structure and flow, ensuring reliability across your publishing efforts.
With Surfer AI Templates, you can choose from ready-made formats or build your own. Either way, you’ll create content that’s optimized, structured, and ready to perform.