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Where does the search volume come from in the old Keyword Research

Where does the search volume come from in the old Keyword Research

Aleksandra Wojcik avatar
Written by Aleksandra Wojcik. Updated over a week ago

Search volume data in Surfer comes from 3rd party database provider.

We buy databases from a 3rd party provider, make calculations on them, and plug them into Surfer.

Search volume is a base for calculating traffic data, that comes from analyzing positions in SERPs, CTR distribution, and keyword search volume.

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